Writing Project / Web Copy

Putting AI to Work in Marketing and Advertising

Putting AI to Work in Marketing and Advertising
Project Details

Wrote web copy that highlights a number of use cases for AI in marketing and advertising.

Among the AI use cases covered in the web copy are optimize customer lifetime value (CLV), refine market basket analysis (MBA), and personalize marketing and ad campaigns.

The PDF is a slightly edited version of the draft submitted to the client. The project was put on hold by the client and the page was not published.

  • Client: N/A
  • Content Type: Web Copy
  • Topic: AI, Data Science
  • Markets: Marketing, Advertising
Companies / I've worked with